Intercontinental Hotel - The O2

A luxury staycation a stone’s throw away

After the first lockdown, the Intercontinental Hotel - The O2’s strategy shifted away from hosting events to offering affordable 5-star luxury. 


To encourage UK residents to have a ‘staycation’ at the hotel, we created evergreen content emphasising the luxury lifestyle on offer right at their doorstep. 

“I am thrilled with the Backdrop team. From understanding the brief to their creative suggestions, all the way through to delivering the final content.

The team went the extra mile, delivering within clearly articulated timelines and professionally powering through the super early starts.

We’ll be working with Backdrop again.”

Tim Jones, Marketing Manager - The InterContinental Hotel

See how we did it

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